[TRANS] TVXQ Spring/Summer Advertisement Shooting Scene Report

On 6 April 2010, at a studio in Kangnam, Seoul, TVXQ’s trio Jaejoong, Junsu and Yoochun did the photoshoot for the Lotte Duty Free Store’s Spring/Summer advertisements.

The shoot started at 9.30pm. The shoot started this late for the Lotte Duty Free Shop commercial because there were two shoots that day. Song Seung Hun did his shoot in the afternoon, so the three did their shoot at night.The trio listening to the explanation from the cameraman before the shoot.

The three friends, posing!!!

The trio, signing in the air.

This pose has the meaning of “Keeping an open mind”

Chic fashion being worn by the trio.

A situation in the shoot that uses a table.

A pose that uses their reflections. All 3 have serious expressions

A pose with a picture frame, and they can’t help being playful.

This pose of them pulling suitcases was created based on the concept of a “moving walkway.”

Firstly, the video was shot for “Star Avenue” at Seoul’s Lotte Town. Jaejoong, Junsu and Yoochun’s theme was dance. They definitely hit a good theme for the three, at the shoot, you could see the three of them do their special danceThe trio holding balloons of various sizes. It’s like a fairy tale.

The three doing the ribbon cutting

Posing in a salon setting

A large chair was added, and the three posed around it.

After the shooting of the video, there were still photographs to be shot in the same outfits. There was the ribbon cutting pose, autograph signing pose, eye-covering pose and also the table pose. Today’s still shots were done with a great variety of concepts.

Then, around 3.30 am, everything was completed! The three did the shoot without showing any unhappiness at all, and were truly professionals. We are looking forward to seeing the fall/winter shoot!

Source: [Lotte DFS Japan]

Translation credits: ssunsett@tohosomnia.net
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